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AI-washing is now an enforcement category: the SEC has fined firms for AI they did not have, and Gartner estimates only about 130 of the thousands of vendors selling "agentic AI" actually have it. Score one vendor across positioning, red-flag language, technical substance, team, and contract terms, and get a verdict plus a one-pager before you sign.
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Every technology wave attracts people who sell the wave rather than the capability, and regulators have started naming the behaviour. The SEC's first AI-washing actions fined Delphia and Global Predictions for marketing AI that did not exist; the FTC followed with five enforcement actions in one sweep. The cost of choosing wrongly is bigger than the invoice: MIT found 95% of enterprise generative AI pilots delivered no measurable profit, and the gap was approach and partner, not model quality. Answer about one specific vendor using only what you have seen, and the score tells you to walk away, slow down, or proceed.
Sources: SEC AI-washing enforcement (March 2024) (Delphia and Global Predictions paid US$400,000 for AI they were not using); FTC Operation AI Comply (September 2024) (five actions against deceptive AI claims); Gartner on agent-washing (June 2025) (only about 130 of thousands of agentic AI vendors are real; over 40% of projects cancelled by end 2027).
Free. Your name and email open the full verdict, a red-flag language check, the questions to ask next, and a one-pager for whoever signs.